University of Padova


Persuasive Technologies: Play Safety

This research investigates the potential of computer games as educational tools for young people, within a safe drive program in Italy, sponsored by Comune di Faenza and developed in cooperation with SerT Faenza, ZeroCento and Ricercazione. The goal was to increase users’ awareness of the risks of driving under the effect of drugs.

PlaySafety screenshot

PlaySafety screenshot

Participative Scenario-Based Design (Carroll, 2003; Carroll and Rosson, 2000) and ethnographic methodologies were applied. Groups of young people, educators, teachers, drug experts were involved in order to gather ideas and suggestions on common real-word situations and on participants’ activities in such situations.
An ergonomic evaluation was carried out on different prototypes; bugs and usability problems were corrected and the final 3D interactive environment called version 3.0 was released.One of these environments was used in school courses (with students aged 14-15) and in Clubs (with participants aged 18-24) projected on a large screen.

PlaySafety test in a club
PlaySafety test in a club

Related paper: Purgato A., Gamberini L. (2005) PlaySafety: Virtual Environments as a persuasive tool to contrast risky behaviours in youth, Annual Review of CyberTherapy and Telemedicine, 3: 243-245.


© 2019 Università di Padova - Tutti i diritti riservati